Immersive Bank of America Stadium Experience Center Coming to Charlotte

Something new is coming to Uptown Charlotte for visitors. A new Bank of America Stadium Experience Center is coming to Uptown for fans and the Charlotte community. Tepper Sports & Entertainment announced Tuesday plans for the new, immersive experience center.

The Bank of America Stadium Experience Center will be an immersive destination to bring a unique experience to Uptown Charlotte. The Experience Center will allow guests to experience a hands-on, multisensory journey showcasing the new Bank of America Stadium. The activity will have dynamic hologram moments, replica lounge spaces, an interactive stadium model, and so much more.

The center will also feature an Immersive Cube. This will be new technology, letting visitors step inside the project and gain a different view. Visitors who step inside will be able to explore detailed renderings, see the layout, and get a true visual of the transformation to come to Bank of America Stadium.

"Every element of the Bank of America Stadium Experience Center was designed with purpose, ensuring fans, partners, and community members can explore our renovation plans in a setting that reflects the care and attention we're bringing to the future of the stadium," said Eric Sudol, Chief Revenue Officer at Tepper Sports & Entertainment.

In a statement, officials also mention what the experience will mean to fans who visit. "This project goes beyond renovation – it's about reimagining an iconic venue and creating meaningful experiences for fans, families, and the community for generations to come," said Jen Wilson, Lowe's Chief Marketing Officer and Senior Vice President.

The center is expected to open in time for the 2026 Panthers season and will be located in Uptown Charlotte at 720 S. Church Street.

You can stay up to date on the Bank of America Experience Center opening and learn more details here.